A perfect shine with Perfect red color; that is what this hair color is going to give you. CREME OF NATURE - PERMANENT HAIR COLOR VIVID RED C31 will compel you to fall in love with your own hair. Very easy to apply; you just have to follow the instructions given on the box. If you have dark hair, then for exact results, you should bleach your hair so that you won’t be disappointed. The smell might be pungent, but the outcome is an amazing and perfect choice for your new look.